Day: October 27, 2021

author is not a ranking factor

Google: Author Is Not A Ranking Factor

Due to the E-A-T (Expertise, Authoritativeness, and Trustworthiness) standards, it seems logical for Google to respect author reputation as a search criterion. However, it turns out that author reputation isn’t a ranking factor. There are, however, Google patents that can assist them in identifying authors for specific websites. Google’s rank material depends on reputational rankings using “digital signatures.” A few

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