Are Title Tags A Google Ranking Factor?

I can think of no person who writes a blog with no desire for the recollection of his work. It is elementary human nature to seek recognition, which is his sole motive to exert himself.

Any website is worthwhile only if you are able to view it in the top 5 searches on google. Unless you are able to enlist yourself in the customer’s subconscious memory, you will never be able to become his choice.

Title tags are one of the key elements in the Search Engine Optimization of many functional websites. Even in the moment of change, the title tags hold their position as a key factor in the ranking of websites.

Let us take a deeper dive into the matter and acknowledge the working of title tags and their influence on web pages!

Are You Aware Of Title Tags?

Title tags, as the name describes, are the composition of words that anyone first notices on the website. It is the main heading or name of the website, which gives it an identity on the vast network of the internet.

How does your friend entitle you? By your name, of course. You can compare the title tags with your name. The words that inform you regarding the data contained in the website are title tags.

These tags also appear on the tab bar when you surprisingly look into the website.

So, what do you think? Are these tags important for a website?

See Also: Google Is Starting To Rewrite Title Tags In SERPs

What Makes Them Important To You?

Title tags are crucial to you for scores of reasons. The primary justification of Title tags is to promote Click Through Rates (CTR). It is a proven fact that higher CTR eventually leads to higher customer-website engagement.

CTR fundamentally means how many people actually show interest in the website after glimpsing it in their google search results. The faster a website piques the attention of the person, the higher the resulting CTR will be.

See Also: Improving Brand Awareness And CTR With On-SERP SEO

Can You Bring Out Its Full Potential?

There are some interesting yet not-so-well-known tips that realistically uplift your SEO ranking with no drawbacks. Few of these are – 

Use Emojis In The Title 

You may never have imagined that emojis could help you in website ranking. To be fair, these never were developed for this purpose. But creativity and innovation have always managed to sneak past rules.

The use of emojis can make your website more engaging and clickable than a regular text message. But do not overstep and replace them with words. A delicate combination and ratio are salient for catching attention.

Write Your Own Title Tag

Though not on purpose, people sometimes find it strenuous to remember to add a title tag to their website. In such events of matter, google is kind enough to fill it on its own.

But it is best to practice writing the title tag on your own to suit the content of your website. 

See Also: How Website Downtime Affects Your Search Engine Rankings?

Use Numbers To Attract Attention 

A psychological survey reveals that our brain tends to remember numbers longer than words. An interesting add-on is that odd numbers last longer in memory.

So, take advantage of this study to attack the subconscious mind of the customer and build your presence.