Lizzi Sassman with John Mueller, both of Google, sat down for a podcast called Google Search Off the Record. They talk about composing alt text and expose the thought process of creating excellent alt text.
We can consider the following conversation to illuminate specific concerns such as striking a balance between the requirements of SEO and making appropriate use of alt text for the objective of accessibility.
Lizzi Sassman of Google kicked off the conversation, who asks, ” The best method to write alt text is?” She wants to know if the correct way to write alt text is by detailing it or if there is another writing process.
See Also: What is SEO and How to Choose the Best SEO Plan Suited to You?
Contents
Accessibility and Related Text Alternatives
Accessibility and alternative text are subjects that John Mueller discusses.

Alternative writing in images serves the objective of providing viewers who rely on screen readers with a means by which they can comprehend the images.
The World Wide Web Consortium (W3C), the official regulatory agency for HTML, provides a tip for composing alt text that is accessible to make it simpler to comprehend how alt text, as well as accessibility, intersect with one another. The World Wide Web Consortium presented this tip in the manner of a little trick.
See Also: “Confusing The Search Engines Is Not The Role Of SEO” Says Google
FAQs
How Should You Write Alt Text Correctly?
Some helpful hints for writing an “excellent” alt text:
- Take care to be clear and concise.
- Never begin a sentence with “Image of…”
- Make as few use of keywords as possible.
- Insert text that is already present in the image.
- Do not repeat the same thing over and over.
- Do not use alt text for photos that are ornamental.
What Is An Image’s Alt Text?
Alternative (Alt)The purpose of the text in a document or webpage is to explain the “why” behind the image and how it correlates to the overall content of the piece.

Screen reader software will read it out loud to people, and search engines will index it so that it may be found. If, indeed, the image fails to load, like in the case of a nonexistent image, it is also shown on the website.
See Also: Google’s tool to report indexing bugs is now available in the U.S.
What Word Count One Suggests For Alt Writing?
Alt text must be as extensive as required to be in sequence to define the content accurately, yet it should be brief. This indicates that it ought to be precisely the right amount of time. Required further choices are available if the image in question is very complicated and calls for a more in-depth explanation, which includes charts, graphs, or diagrams.
What Does Accessibility Terminology Like “Alt Text” Imply?
Alt text is the text that describes the appearance or function of an image shown on a webpage. One should display Alt text in the position of an image unless it cannot load. While Alt text is searchable by web search bots to help them better comprehend the data of your page. Visually impaired users use screen readers, which recite the text on the screen out loud.

 
				