It’s critical to build up protection against spammers before they can conceal their links on your sites and perhaps harm your rankings. Thus, we’ve included some of the ways spammers hide links and text on websites, as well as how to stop them.
How Do Spammers Hide Links and Text on Web Pages?
These are three ways spammers hide links and text on websites and webpages-
Use of Outdated Plugins
SEO spammers buy popular plugins and themes that have been discarded or are no longer updated regularly. As a result, spammers may exploit security flaws in earlier blogging platforms, bulletin boards, and other content management systems.
Use of Guest Posts for Back-linking
A spammer will submit a helpful guest article to a website, contribute a valuable post to a forum or Facebook group, or leave a comment on a blog using this strategy.
The spammers either send visitors back to their website for a more detailed explanation or reference their website inside the article in this fashion. There’s nothing wrong with guest posting in and of itself, but it crosses the line when the Spammers use it as a link-building strategy.
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Hiding Links as a Part of the Content
Some spammers use link hiding to avoid having their links deleted. This type of spam might be challenging to detect.
Moreover, the spammer can conceal links behind a quotation, punctuation marks, or even text that matches the website’s font color. If the page’s backdrop is white, they will use style codes in their post to make the spam link white.
How to Stop Such Spammers?
These are three ways to stop spammers-
Monitor Your Site Using the Google Search Console
Google has become a lot wiser in recent years, and it now entirely ignores a lot of bogus backlinks. So, you can check the Security Issues and Manual Actions reports to see whether Google has found any problems.
Keep the Software Plugins Updated
Take the initiative to keep your software updated, focusing on critical security patches. Auditing your themes and plugins at least once a year is the most apparent strategy to avoid being victims of plugin and theme spam.
Some tools, such as Wordfence and Sucuri, may help defend your site against plugins that are out-of-date or otherwise insecure.
Tracking of Unverified Links
If you’re planning to publish a guest article, make sure all outbound links have a no-follow link attribute, and never provide your publishing credentials to someone you don’t know well and trust. Although, there are several services on the internet that may help you detect connections that aren’t related to your site.
Spammers can have an adverse influence on your website’s SEO score and, as a result, on your rankings. As a reason, it’s critical to comprehend how much hostile conduct may be thwarted by tracking them down. The methods outlined above will assist you in identifying spammers as well as removing irrelevant links and material.